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Pharrell and Tiffany & Co. Introduce Third Phase of ‘Tiffany Titan’ Jewelry Collection

Pharrell Williams and Tiffany & Co. have unveiled the third phase of their Tiffany Titan by Pharrell Williams collection, featuring an innovative blend of Tahitian pearls and a revolutionary diamond-setting technique.

  1. Tahitian Pearls Take Center Stage
    • Following the introduction of freshwater pearls in the second phase, this collection brings a darker, more mysterious element with Tahitian pearls.
    • Tiffany & Co. describes them as a “darker counterpart” to previous designs, highlighting their deep, multi-tonal hues.
  2. Pharrell’s Inspiration from the Sea
    • Pharrell explained that this collection expands on the Titan theme by incorporating a floating illusion.
    • He praised the uniqueness of Tahitian pearls, noting that their colors can shift between gray, green, and purple.
    • Each pearl takes at least 18 months to form in saltwater, making every piece one of a kind.
  3. Introduction of the Titan Setting
    • The collection debuts a groundbreaking Titan Setting, which eliminates prongs and bezels.
    • This technique creates the illusion of diamonds floating above the setting, maximizing their brilliance.
    • The setting aligns with Pharrell’s signature futuristic aesthetic and Tiffany’s tradition of craftsmanship.
  4. A Fusion of Nature and Innovation
    • With this launch, Tiffany & Co. continues its commitment to blending precious materials with artistic expression.
    • The Tiffany Titan collection reflects Pharrell’s ability to merge nature’s raw beauty with cutting-edge jewelry design.

This latest evolution of the Titan collection further solidifies Pharrell’s influence in high jewelry, offering a bold and refined statement for collectors and fashion enthusiasts alike

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